The original Deming quotes are more subtle: there are things which you cannot measure, but they are still important. And there are visible measures that are an attractive nuisance.
What gets lost is that "any observed statistical regularity will tend to collapse once pressure is placed upon it for control purposes" This is Goodhart's Law.
As soon as you try to measure "programmer productivity" or "quality" or similar things, folks will find ways to tweak the numbers without actually improving anything.
Metrics are troubling things.
"You can't manage what you don't measure" doesn't imply "you can manage what you do measure", or am I missing something?
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